Search engine optimization is a fast-changing area where you constantly need to keep up with the latest trends and techniques and always look for up-to-date SEO tips. Why it’s so important? Well, proper SEO implementation brings you higher positions in search results and drives more traffic to your website. On the contrary using outdated SEO methods will end up being ineffective. This post will contain SEO tips regarding both On site and Off Site optimization.
5 Important SEO Tips To Follow in 2014
1. Keyword in Url
It’s well known that a title of your post should contain the keyword. The same refers to the URL of the post. Usually WordPress by default adds title of the post as the permalink. But if you are not using WordPress, you may need to customize the URL manually.
Consider this example from my blog: Here is the title of the article from my Blog: “5 Ways to promote your Facebook Business Page“. My keyword is “Facebook business page”.
And here goes the URL with the keyword: http://www.mediaflags.com/promote-facebook-business-page/
2. Keyword in the post
Surprisingly many people are still writing articles without considering the keywords for the post. Think about the keywords before you start writing an article or text for you website. Why? Because having a specific keyword in mind will help you to compose the article in more efficient way in regards to applying that keyword in the text. It is recommended to keep the keyword density in the text at least 2-3% . It is good to place the keyword in the beginning of the text and in the footer.
SEO tips to remember: Avoid keyword spamming and make the keywords appear natural.
3. Quality Content
Have you heard the expression “Content is king.” Yes, it is vital to provide unique and valuable content. Time spent on site and bounce rate are considered to play roles in search ranking algorithms. With quality content you can engage your visitors and decrease bounce rate of your website.
4. Social Media
Social media is extremely popular nowadays and social actions play their role in Google’s algorithm. Active engagement such as link shares, comments and etc on social networks play role in SERPs rankings. Consider opening Fan pages on Facebook, Twitter, Youtube, LinkedIn, Google+, Pinterest. Link these pages with your website. Start promoting, sharing information/blogs from your website. Encourage users to comment and share the content. This increases popularity of your website and provides awareness. This is a part of off-page optimization which can be referred to as increasing a website’s popularity.
SEO Tips: Regularly invest at least 15-20 minutes to maintain and keep active these pages.
Read about: 22 WAYS TO GET MORE TWITTER FOLLOWERS
Anyone who follows SEO techniques knows that backlinks is the key to search engine optimization. Your goal is to find high pr sites and get powerful backlinks. Well, consider submitting your blog to free blog directories. Here are some ideas, but it is not the complete list:
http://www.dmoz.org – Dmoz is the most popular directory. It is a bit difficult to get listed on Dmoz and it can take two weeks up to 6 months. A link from this directory really improves your search engine ranking as Dmoz ranking is 7 out of10.
Here are more directories to consider:
Have you made use of any of these SEO tips and techniques? It would be great to hear from you! Share your thoughts and recommendations in the comments section below!